As pre-orders for the iPhone 18 Pro and Pro Max began on Saturday, some UAE residents said they are willing to pay up to Dh1,500 extra to get their hands on the new models, according to retailers in the UAE.

"There is good demand for the new iPhones, and some customers are prepared to pay up to Dh1,500 above the official price just to get the phone on the first day,” said Moideen Mustafa from Phoneline in Deira. “The 512GB version is usually one of the most popular configurations, and we are already seeing strong interest in the 512GB iPhone 18 Pro Max.”

He added that the premium may come down after the first few days. “It could be around Dh1,000 by the third day, but it is difficult to predict because everything depends on supply and demand,” he said.

Apple announced the iPhone 18 Pro and Pro Max models on Thursday and pre-orders started at 4pm UAE time on Saturday, September 12. These phones will be available in the UAE starting September 18.

Buyers can choose the model, storage and colour, with home delivery or in-store pickup options, where available. The new iPhone 18 Pro and iPhone 18 Pro Max are available in four colours: black, silver, glacier, and an all-new burgundy.

Moideen added that the burgundy is currently the most popular colour, with many users specifically asking for it.

(Source: Khaleej Times)